Home

Award Winning. Forward Thinking. Real Estate Professional.

Welcome and thank you for visiting. I look forward to learning about your real estate needs. I have a passion for helping others and combined with my love of real estate – it makes this a natural fit! I love what I do! Having represented hundreds of buyers and sellers, I look forward to the opportunity to put my experience to work for you.

– John Rice


What’s next? Let’s connect so we can work together on your real estate needs:
Click here to learn more about John’s background and experience:
Learn more about our exclusive approach to real estate:

A few words from our clients:
We have worked with John to sell 1 home and buy 2 homes and he is an incredible realtor! He is professional, prompt with communication, honest and patient. We had quite the list for what we were looking for and John was always available to answer questions and get us in to look at a home. His knowledge and connections in the industry made both the buying and selling process go smoothly. We simply cannot recommend John enough!
Chase and Nicole O
It was a wonderful experience working with John. His professionalism, honesty, experience, and knowledge of the Grand Rapids market, helped us in multiple ways. John sold our home in one day, was honest about what we could expect from offers, and was spot on. As we progressed toward finding our new home, again, he was extremely knowledgeable about the neighborhoods, home values, and history of the homes. We are more than happy to say, that he helped us find our dream home within our budget! Anything I needed, he was there through emails, texts, or phone calls. He definitely put in a lot of work for us. Without a doubt, I will ask for his assistance again when the time comes. Thank you John!
T&A Lascari
We can’t say enough good things about John. He is an awesome realtor! We bought our home with his help and just recently sold it with his help. He is highly knowledgeable about the Grand Rapids area market and his expertise and professionalism has shown through both times we worked with him...John is a wonderful communicator and a genuine person. His sincerity has been evident in his commitment to making the purchase and sale experience as seamless and informed as possible. We consider ourselves incredibly fortunate to have worked with John and strongly recommend him without reservation!
E&T VanBuskirk
John Rice is hands down one of the best realtors in the Grand Rapids and surrounding areas. We have utilized him as our realtor on two separate occasions, once over 10 years ago, and again over the last several months to buy/sell. He is incredibly knowledgeable and uses his expertise to help guide you in your choices throughout the realty process. He is professional, kind, has impeccable attention to detail, responsive, and clearly loves what he does. Choose John for your realty needs…he is the best of the best!
Amanda W
Purchased and sold with John, he is: Professional, an extremely good communicator, precise, and acted on our behalf 24/7. He kept us up to date on listings for purchase and preparation advice for selling our home. He was knowledgeable about neighborhoods. Photography for sale of our house was impressive. We were appreciative of the guidance regarding making offers, inspections, when to list our home, writing contracts, detailed review and presentation of offers on our home and being realistic about our purchase of new home. Great experience, Great Realtor.
J&G Junod
We moved to the Grand Rapids area 11 years ago and John was very patient as we found our first home and made the experience absolutely seamless! When we were ready to sell and buy again we knew to reach out to John. As we remembered and appreciated, John is an absolute professional and was and advocate for our best interests at all times during this wild market. We found great value in our new home and he helped us get top dollar for our sale. Grateful to have him on our side though the whole process. You won’t be disappointed!
Lance W
John helped us sell our house when we moved out of Grand Rapids 3 years ago and recently helped us purchase a new house when we moved back. He is very professional and knowledgeable of the area and market. I would recommend him to anyone looking to buy or sell.
S&K Weber

The real estate market is ever-changing.
Explore a few of our recent posts on the current market: 

2021 FALL REAL ESTATE UPDATE

2021 FALL REAL ESTATE UPDATE brought to you by John Rice REALTOR Berkshire Hathaway HomeServices
2021 FALL REAL ESTATE UPDATE

What Do Past Years Tell Us About Today’s Real Estate Market?

  What Do Past Years Tell Us About Today’s Real Estate Market? As you follow the news, you’re likely seeing headlines discussing what’s going on in today’s housing market. Chances are high that some of the more recent storylines you’ve come across mention terms like cooling or slowing when talking
What Do Past Years Tell Us About Today’s Real Estate Market?

Homes Selling FASTER in 2021 than 2020

The latest John Rice REALTOR Quarterly Market Report shows that homes are selling FASTER than 2020 and for more money. View the latest report here: GRAND RAPIDS AREA 2021 3RD QUARTER REAL ESTATE REPORT
Homes Selling FASTER in 2021 than 2020

What’s Causing Today’s Competitive Real Estate Market? [INFOGRAPHIC]

  What’s Causing Today’s Competitive Real Estate Market? [INFOGRAPHIC]   Some Highlights Today’s strong sellers’ market is the direct result of high demand and low supply. Low mortgage rates and generational trends have created an increased demand for homes. Meanwhile, the slower pace of new home construction and homeowners staying
What’s Causing Today’s Competitive Real Estate Market? [INFOGRAPHIC]

GRAND RAPIDS MI REAL ESTATE Market Report shows 15.68% jump over last year

GR Market Report shows 15.68% jump over last year (Sept 2020 vs Sept 2021) Read the latest report here: GR MARKET 2021 SEPT vs SEPT 2020
GRAND RAPIDS MI REAL ESTATE Market Report shows 15.68% jump over last year

111,285 Reasons You Should Buy a Home This Year

  111,285 Reasons You Should Buy a Home This Year The financial benefits of buying a home versus renting one are always up for debate. However, one element of the equation is often ignored – the ability to build wealth as a homeowner. According to the latest research from the
111,285 Reasons You Should Buy a Home This Year

What Do Supply and Demand Tell Us About Today’s Housing Market?

  What Do Supply and Demand Tell Us About Today’s Housing Market? There’s a well-known economic theory – the law of supply and demand – that explains what’s happening with prices in the current real estate market. Put simply, when demand for an item is high, prices rise. When the
What Do Supply and Demand Tell Us About Today’s Housing Market?

The Main Key To Understanding the Rise in Mortgage Rates

  The Main Key To Understanding the Rise in Mortgage Rates Every Thursday, Freddie Mac releases the results of their Primary Mortgage Market Survey which reveals the most recent movement in the 30-year fixed mortgage rate. Last week, the rate was announced as 3.01%. It was the first time in
The Main Key To Understanding the Rise in Mortgage Rates

There are clear signs buyers may have more opportunities this fall.

  Early October is the Sweet Spot for Buyers Are you looking to buy a home? If so, we’ve got good news for you. While there’s no denying the housing market is having a great year, many of the headlines are focused on the perks for sellers. But what about
There are clear signs buyers may have more opportunities this fall.

Reasons Renters Buy [INFOGRAPHIC]

  Reasons Renters Buy [INFOGRAPHIC] Some Highlights When deciding whether you should rent or buy, make sure you’re considering these factors. Buying a home means consistent monthly payments. Homeownership also helps to build your wealth. And owning a home gives you greater flexibility than renting. If you’re ready to take
Reasons Renters Buy [INFOGRAPHIC]

As Home Equity Rises, So Does Your Wealth

As Home Equity Rises, So Does Your Wealth Homeownership is still a crucial part of the American dream. For those people who own a home (and those looking to buy one), it’s clear that being a homeowner has considerable benefits both emotionally and financially. In addition to long-term stability, buying
As Home Equity Rises, So Does Your Wealth


What’s next? Let’s connect so we can work together on your real estate needs.